Digital Marketing for Lawyers

The basic premise of search engine optimization (SEO) is simple: Maximize your law firm’s visibility online by taking advantage of proven techniques to rise higher in search results. These techniques range from creating content that positions you as an expert, to technical tasks such as ensuring your website’s structure and code is correctly optimized.

While SEO can be a significant investment, it’s an essential part of the marketing mix for those in a marketplace as competitive as the legal space. There are challenges, though: Some law firms that hire outside companies may become frustrated at the lack of transparency or failure to improve search engine rankings. Those who attempt to manage SEO in-house may find a lack of qualified candidates that are good at Local SEO, copywriting and link building. These are all unique qualifications that aren’t usually found in one person. Whether you fall into either of those categories or are new to SEO, this search engine optimize guide for attorneys can help you realize the ROI you should be getting from your investment.

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SEO for Lawyers

Attract Local Patients and Grow Your Business

Get new patients and customers who are searching for your services in your area.

If you’re a plastic surgeon, you know the importance of reaching a steady number of new patients. And today, that means you need to be easy to find in online search results.

Rank By Focus is a leading medical and healthcare digital marketing company for Surgeons, Doctors, Private Practices, Clinics and Hospitals. We specialize in lawyers website design, law firm marketing for professional practices.

Our approach to law firm SEO

Give Your Practice a Boost

The marketing landscape has evolved drastically, and so have law firm marketing and cosmetic advertising strategies. Traditional marketing tactics still have their place, but no practice can expect to grow without a proper digital marketing and advertising plan.

Results By Real Clients

IMMIGRATION LAWYER [your city]

Appear #1 On google

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We look forward to learning more about you, your Ideas and how we can help.

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TIME TO GROW YOUR PRACTICE TODAY

These days everyone is turning to Google for solutions to their problems.  And if you want your business to be a solution then investing in a local SEO strategy can make your brand, your business visible to millions of new potential clients.

We take clear and precise steps to make sure you show up in first page search engine results.  Kickstart your online presence by dominating local search results today!

Attorneys need a website because the way that consumers find businesses has changed.

This isn’t a new idea, obviously, as the Yellow Pages are not (and haven’t been for quite some time) the go-to source for research that they once were.

Businesses need the best resource to answer searchers’ queries and intent and showcase the business’s expertise.

A website, no matter what business you’re in, is the central hub for your search engine optimization strategies. It’s the foundation of everything you’ll do to put yourself in front of your ideal prospective client, as well as create and promote your brand.

EXPERIENCED IN THE LEGAL LAW FIRM FIELD

Injury Lawyer

The most appealing design optimized for your injury legal website needs.

Divorce Lawyer

Your online presence needs to convey your compassion and emotional connection. Your niche, your style.

Immigration Lawyer

We know your clients are going through great changes. Making the fitting aesthetics to best match your needs is key.

Family Lawyer

Family and law are difficult matters to mix together. We will put together the right elements to bridge the gaps, best suited for your clients.

show up number #1 for

IMMIGRATION
INJURY
DIVORCE
REAL ESTATE
INTELLECTUAL PROPERTY
CRIMINAL DEFENSE
and many more FIELDS

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Here we understand that results speak louder than words.
We aim to drive up 25% – 40% increase of traffic to your website!

drive up 25% - 40% increase of traffic to your website!

Traffic Increase Through SEO

Our Rank By Focus Recipe

The success of your business is the sound proof of our performance and results. 
We are transparent every step along and we are more than happy to deliver you the report for your business.

Rank On Organic Search

law firm PACKAGE

$2500 / MONTH

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CONTACT US

We look forward to learning more about you, your Ideas and how we can help.

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Frequently asked questions

SEO is no precise science where ‘as long as you follow this theory/formula, it’s will be 1+1=2.’ SEO agencies aim to rank websites, and some will be better at it than others based on their strategy and technique.

Google ranks websites based on their assessment of each website. Ranking is the process where Google determines, which websites would users be interested in based on the searching patterns. That said, Google makes and modifies their algorithms regularly based on their users searching trends. What SEO companies do is cross-examining the successfully ranking websites with those performing poorly, then determining what are the elements that play a role in impacting their ranking. Their job is to research, analyse, then plan a strategy, based it on page SEO, and off page SEO,  that will increase the rankings through their services as they have no control over Google’s filtration system. Though, as you are on your journey to finding the SEO company for your specific business needs, we highly recommend that you should see to their work portfolio and case studies. This will give you a better insight to what their approach is, how they operate, and where you can gain the value in the growth of your brand and business.

Depending on the nature of the industry you are hoping to rank in, the amount of time it takes for your business to rank may vary greatly. This is where booking your consultation today will help you understand this a lot faster and save you time and money. The process for SEO to start ranking your website can take anywhere from as short as 4-6 months, ranging up to 24 months. Why? What it comes down to is how niche is your subject of matter. For instance, if you are hoping to rank for internet service or car wash, you can expect a lot of competition. That means to join into the competition will take months of hard work for your SEO team to push your website against your competitors. Meanwhile, if your brand and business is very unique, just like Tamagochi, Lego are and it is something highly unique and you dominate the market, then ranking will be much faster with much less competition. In those cases, the focus is continuing SEO to maintain your strong ranking ensuring it’s long term consistency.

Take one step back and consider: why would you even consider SEO to begin with? The only reason why you would consider Search Engine Optimization is that you want to see your website listed first thing when clients are looking for a service or product that you are providing. How can clients find you if you’re anything beyond the first page? This means, if you are considering SEO while sitting on 2nd page onward, most of your business and traffic is currently coming from your other sources of advertising, be it word-of-mouth, marketing ads, etc. That being said, start by noting and tracking your visiting and sales volume prior to starting SEO. Get a concrete average, so that once you start the SEO for your business, you can see the performance of the later months. Give it time, as mentioned earlier. Communicate with the team that is working on your SEO: during the consultation stages, they should have given you an estimation on performance times. If there is no noticeable increase occuring, then chances are that the SEO strategy and efforts exercised are not for you.
Here with Rank by Focus, we provide monthly reports to show you the movement for your keywords rankings. We are more than happy to review any areas of concern you may have to ensure maximized performance for your website. Start here today and speak with our dedicated team!